Packaging & Branding | Anna Wu Photography x Akula Kreative

I have been working on a number of behind-the-scenes projects for my business since the beginning of the year: office space, a new website, and now, this packaging & rebranding, thanks to my friend Nikki of Akula Kreative. View the full writeup on Nikki’s blog here: Akula Kreative | Anna Wu Photography, and glimpse some of the beautiful results below: We started with my logo, which I still loved, but I wanted to do a minor update and clarify the “W.” I also love the new softened color palette and the custom pattern that Nikki designed for me: a peachy-pink diamond watercolor. I love the look and feel of the new branding, but for me, the best part is seeing the beautiful packaging in person! Nikki put together this sample, and this is how all my wedding clients will be receiving their photographs from now on.

There’s a little hidden compartment in the bottom with a few extra prints at the bottom too.

I love the lavender sachet too. Nikki custom designed the saying, “Believe in the wonder of love,” from what I have written in my “About Me” section of my website.

I’m ready to take on 2014 with this brand new look! Thanks so much to Akula Kreative for the fresh start on the new year.